Portfolio Management

Many SMEs start with a great idea for a core product or service, which can be successful. Then some dilute their advantage by trying to offer everything – as the phrase says Jack of All Trades and Master of None. While other portfolios stay too narrow to enable complimentary revenue streams.

Product Portfolio Management allows development of the right products and services to maximise line of business profitability that support the company goals without heavy overheads, reduced quality control and oversubscribed bandwidth. After an initial free consultation, GTM consultants will advise on how your sales team can best position your products and where to focus their efforts.

Go To Market Strategy

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Competitive Advantage

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Consultancy

The consultancy and research firms in the region are often out of the reach of the SME, services are tailored towards larger, more cash rich entities. The ‘Big Four’ propagate a brain drain scenario, while other competing advisory firms also focus on similar clientele, and for good reason - these clients have the time and the money to support large consultancy bills, with complex organisations and multi-faceted value chains. We believe the SME should be entitled to a service that offers a similar service but one that is affordable. This is where GTM comes in…

Mentoring

Every company needs a vision, if you are fully aware of the direction your heading then it can become an extremely difficult journey. Helping both the individuals and the companies achieve this is important to GTM. Providing you with the skills to enable the company to go through potential hazardous stages of growth, arming you with the information needed to avoid issues that can cause this vision to stagnate. The GTM way is not only plan but to execute properly too – we believe we can help ensure that SMEs are better equipped to implement this advice.

Nurturing

Quite simply, sales are where the revenue stream and any hope for the success of a company comes. Initially, the majority of sales is driven by the owner through a wonderful mixture of contacts, evangelism, and enthusiasm. As customers come (and go) there is a need for a constant stream of ‘new’ business, to either sustain current levels or underpin any plans for growth. GTM helps you build and nurture a Sales Channel/Team aimed at ensuring revenue shows growth. A strong sales strategy and leadership comes from executive excellence and experience.

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